Handmade
Made with patience, care and attention to detail.
Our Story
From a Lifelong Passion to Karuvia
What began with a love for handmade craft became the beginning of a brand built with purpose.
Replace with photoMother creating handmade products
It Started With Her Hands
Since childhood, my mother has had a passion for creating things by hand.
Over the years, handmade craft became more than something she simply enjoyed. It became a skill developed through patience, creativity and years of practice.
Every piece she created carried her time, attention and personal touch.
This was the beginning of something that would eventually become Karuvia.
Replace with photoMother doing handmade wool craft
The Idea
“What if this passion could become something bigger?”
Seeing my mother's passion and the care she put into her handmade work made me think beyond creating things at home.
I imagined giving her work a place where more people could discover, appreciate and enjoy it.
That thought became Karuvia.
Replace with photoShlok working on Karuvia's website and brand development
From an Idea to Karuvia
I wanted to build more than just a website.
I wanted to create a brand around the craft my mother had loved for years.
I built Karuvia's website and began developing the brand, digital presence and business direction with a long-term vision — to take our handmade work to more people while preserving the personal touch behind every creation.
Karuvia is still growing, but the vision is bigger than where we started.
Two Generations. One Vision.
The Craft
My Mother
Co-Founder · Craft & CreativeShe brings the passion, experience and craftsmanship behind Karuvia.
The Vision
Shlok Joshi
Co-Founder · Brand & BusinessI bring the technology, brand vision and ambition to take Karuvia towards its next chapter.
She brings the hands behind Karuvia. I help build the path ahead.
What We Want Karuvia to Become
We want Karuvia to grow into a brand that people can trust for thoughtful, beautifully handcrafted products — without ever losing the warmth and personal touch with which it began.
Personal
Every creation carries the human touch behind it.
Growing
A small beginning with a bigger vision for tomorrow.
The People Behind Karuvia
Photo — Mother's portrait
Vidhi Joshi
Co-Founder · Craft & CreativeThe passion, creativity and craftsmanship behind Karuvia.
Photo — Shlok's portrait
Shlok Joshi
Co-Founder · Brand & BusinessThe vision behind transforming a lifelong passion into a growing brand.
Our Story
From a Lifelong Passion to Karuvia
What began with a love for handmade craft became the beginning of a brand built with purpose.
Replace with photoMother creating handmade products
It Started With Her Hands
Since childhood, my mother has had a passion for creating things by hand.
Over the years, handmade craft became more than something she simply enjoyed. It became a skill developed through patience, creativity and years of practice.
Every piece she created carried her time, attention and personal touch.
This was the beginning of something that would eventually become Karuvia.
Replace with photoMother doing handmade wool craft
The Idea
“What if this passion could become something bigger?”
Seeing my mother's passion and the care she put into her handmade work made me think beyond creating things at home.
I imagined giving her work a place where more people could discover, appreciate and enjoy it.
That thought became Karuvia.
Replace with photoShlok working on Karuvia's website and brand development
From an Idea to Karuvia
I wanted to build more than just a website.
I wanted to create a brand around the craft my mother had loved for years.
I built Karuvia's website and began developing the brand, digital presence and business direction with a long-term vision — to take our handmade work to more people while preserving the personal touch behind every creation.
Karuvia is still growing, but the vision is bigger than where we started.
Two Generations. One Vision.
The Craft
My Mother
Co-Founder · Craft & CreativeShe brings the passion, experience and craftsmanship behind Karuvia.
The Vision
Shlok Joshi
Co-Founder · Brand & BusinessI bring the technology, brand vision and ambition to take Karuvia towards its next chapter.
She brings the hands behind Karuvia. I help build the path ahead.
What We Want Karuvia to Become
We want Karuvia to grow into a brand that people can trust for thoughtful, beautifully handcrafted products — without ever losing the warmth and personal touch with which it began.
Handmade
Made with patience, care and attention to detail.
Personal
Every creation carries the human touch behind it.
Growing
A small beginning with a bigger vision for tomorrow.
The People Behind Karuvia
Photo — Mother's portrait
Vidhi Joshi
Co-Founder · Craft & CreativeThe passion, creativity and craftsmanship behind Karuvia.
Photo — Shlok's portrait
Shlok Joshi
Co-Founder · Brand & BusinessThe vision behind transforming a lifelong passion into a growing brand.